I spend most of my days doing marketing. Currently in not-for-profit higher education in San Diego, California.
I’ve led digital-first marketing efforts for more than 70 clients across industries including higher ed, technology, finance, and healthcare.
- Grew early-stage monthly revenue 800% in 12 months
- 2x–3x increase in organic traffic volume on websites using SEO and Content Strategy on websites in Higher Education, Healthcare and Supplements, and Technology
- Grew agency managed media spend 85% in 12 months
- Leveraged Conversion Rate Optimization to double conversion rate on Paid Search campaigns
Formally trained in economics (at BYU). Didn’t know how cool math was until Calculus. I’m obsessed with digital transformation and how the world will evolve with the blend of Mind and Machine. In my spare time, I learn about machine learning, financial markets, product design + development, and fitness + nutrition. Recently joined the Harvard Business Analytics Program.
Started the life-changing practice of meditation in 2002. My therapy is lifting weights.